New Articles

  1. CWV – Using Sortable's Core Web Vitals Report New

    To create a Core Web Vitals (CWV) report: Navigate to https://analytics.sortable.com/ and under Reports (in the left navigation menu), select Create New Report . Click to select the Core Web Vitals widget. Along with the date range and an...
  2. CWV – What is First Input Delay (FID)? New

    First Delay Input (FID) is one of Google's Core Web Vitals (CWV). FID is an important user-centric metric for measuring load responsiveness, according to Web.dev . It helps quantify a user’s perception of a responsive or unresponsive page...
  3. CWV – What is Largest Contentful Paint (LCP)? New

    Largest Contentful Paint (LCP) is one of Google's Core Web Vitals (CWVs). LCP is an important user-centric measurement of how fast the largest image or text block renders on a website page, according to  Web.dev . How is LCP measured? L...
  4. CWV – What is Cumulative Layout Shift (CLS)? New

    What is CLS? Cumulative layout shift (CLS) is a measure of a website's instability. This measure determines whether a website behaves as the user expects it to behave. One of the most frustrating aspects of an unstable website is that the pa...
  5. CWV – What is First Contentful Paint (FCP)? New

    The First Contentful Paint (FCP) metric measures the amount of time between the moment the user accesses the website and the moment they see something appear in their browser. It’s one of the crucial elements of website performance and is also...
  6. How to enable Sortable to manage your inventory New

    Summary In the past, publishers who did not have or did not want their own Google Ad Manager (GAM) account could use Sortable’s GAM. At Sortable, we referred to this as our Sortable Ad Server, or Hosted solution. This was made possible by a...
  7. Prebid User ID Module – Overview New

    With the demise of the third-party cookie fast approaching, and no direct 1:1 replacement possible given the host of privacy restrictions now in place, one of the best potential solutions for the void left by the third-party cookie is to integrate o...
  8. Product Release Notes – April 8, 2021

    We have some amazing updates for the month of April. We have:  Prebid User ID module support Support for more Prebid bidder adapters Server-to-Server Outstream Demand Prebid User ID module support We now support configuration of the Preb...
  9. Product Release Notes – March 4, 2021

    We have some marvelous updates for the month of March. We have: Support for three more Prebid bidder adapters New Facebook Pixel Event feature An update on Prebid User ID module support Support for more Prebid bidder adapters We now support t...
  10. Publisher Ad Server – Common Integration Issues and Debugging Updated

    Debugging While you are making your test pages, there are a number of indicators to tell if your code is working with Sortable's. Look at the webpage and see if an ad is filling the slot.  If yes, this means the code is working, but n...